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DIRECTION BUSINESS NETWORK

Member: Gold
Since: 11.06.2008

43, Mikras Asias Street, GR-152 33 Halandri, Athens, Greece
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Corporate

The Company

The number 1* publications company for business-oriented magazines and newsletters in Greece. Since April 1993, provides accurate and reliable news, covering different markets of the Greek economy

* In the area of specialisation

Dynamic
  • Daily, interactive communication with the markets that represents.
DIRECTION BUSINESS NETWORK

MARKETING - COMMUNICATION
CORPORATE SOCIAL RESPONSIBILITY
NEW TECHNOLOGIES - TELECOMMUNICATIONS
RETAIL - INDUSTRY
PERSONAL CARE
SPORTS
  • In the centre of the Greek business world, and of new trends.
ANNUAL GUIDE FOR COMMUNICATION AND MARKETING - ad BOOK
  • Year of publication: 1993
  • Average number of pages: 1,200
  • Average circulation: 8,000
  • Average readership per edition: 8 people
  • Average number of readers: 64,000 readers
WEEKLY MAGAZINE FOR MARKETING AND COMMUNICATION - adbusiness
  • Year of publication: 1995
  • Weeeekly Subscriptions Magazine
  • Average number of pages: 44
  • Average circulation: 7,500
  • Average readership per edition: 6.7 people
  • Average number of readers: 50,250 readers
DAILY NEWSLETTER FOR MARKETING AND COMMUNICATION - BUSINESS TODAY
  • Year of publication: 1997
  • Subscription Newsletter
  • Circulated via email every day,
  • from Monday to Friday
  • Average number of pages: 12
  • Average Daily Email Sending: 6,200
  • Average Number of Readers per Daily Newsletter: 10,000 readers
INTERACTIVE MARKETING REPORT
  • Year of publication: April 2008
  • Average number of pages: 84
  • Average circulation: 7,500
A quarterly edition dedicated in the area of interactive marketing and communication. Gives the opportunity to the opinion leaders specialized in interactive marketing, to talk about new technologies and advancements that takeplace in Greece and worldwide.

SPECIAL ANNUAL EDITION EPIKOINONIA (INCLUDED - BEST OF ADS)
  • Year of publication: 1995
  • Average number of pages: 100
  • Distributed free to Adbusiness Subscribers
FIRST MAGAZINE DEDICATED IN CORPORATE SOCIAL RESPONSIBILITY IN GREECE - CSR Review
  • Year of publication: July 2008
  • Monthly Subscription Magazine
  • Average number of pages: 84
  • Average circulation: 10,000
Profile: CSR Review is the only monthly magazine in Greece with exclusive content dedicated to Corporate Social Responsibility and Sustainable Development issues.

Its aim is not only to provide the latest news and information to CSR practitioners nationwide, but also to educate those who do not with the most pertinent and relevant case studies advocating its adoption.

As with all of Direction's publications, a team of specialist journalists and correspondents ensures timely and accurate articles, reports and research from Greece and around the world as well as speaking with opinion and newsmakers to guarantee the latest and most pertinent views from the people in the news.

It also serves as a forum for Greek CSR and SD practitioners to exchange views and promote their organizations’ activities and responsibilities as well as to enter into a discussion with CSR Review’s readers concerning their ideas and initiatives.

The magazine is divided into the following thematic areas:
  • Sustainability
  • Business Ethics
  • Communications
  • Compliance and Governance
  • Green Marketing
  • Environment
  • Politics and Legislation
  • Social Responsibility
  • Socially Responsible Investing
  • Annual Reports
Readership: CSR Review is read by a diverse group of C-suite executives, Corporate Responsibility Officers, environmentalists, PR professionals, scientists and government officials as well as members of the press.
  • Circulation: 6,000 copies (average figure)
  • Frequency: Monthly (not including special editions)
  • Published by: Direction Publishing, Athens, Greece.
  • Publisher: Vangelis Papalios
WEEKLY MAGAZINE FOR RETAIL AND INDUSTRY - Retail BUSINESS
  • Year of publication: 1997
  • Weekly Subscriptions Magazine
  • Average number of pages: 44
  • Average circulation: 7,000
  • Average readership per edition: 7.3 people
  • Average number of readers: 51,100 readers
DAILY NEWSLETTER FOR RETAIL AND INDUSTRY - Retail today
  • Year of publication: 2003
  • Subscription Newsletter
  • Circulated via E-mail every day
  • from Monday to Friday
  • Average number of pages: 10
  • Average Daily Email Sending: 5,500
  • Average Number of Readers per Daily Newsletter: 9,500 readers
SPECIAL ANNUAL EDITION - TOP GUNS
  • Year of publication: 2000
Gives the opportunity to retail companies to present the favorite brands that consumers are using, due to their highest quality, added value, and product innovation. Retail companies also present new product launches.

MONTHLY MAGAZINE FOR NEW TECHNOLOGIES AND TELECOMMUNICATIONS - com BUSINESS
  • Year of publication: 2000
  • Monthly Subscription Magazine
  • Average number of pages: 84
  • Average circulation: 6,000
  • Average readership per edition: 6.5 people
  • Average number of readers: 39,000 readers
DAILY NEWSLETTER FOR NEW TECHNOLOGIES AND TELECOMMUNICATIONS - com TODAY
  • Year of publication: 2001
  • Subscription Newsletter
  • Average number of pages: 8
  • Circulated via email every day,
  • from Monday to Friday
  • Average Daily Email Sending: 5,345
  • Average Number of Readers per Daily Newsletter: 8,500 readers
Please find here an overview of the profile of Direction Publishing S.A.

Websites: www.direction.gr, www.advertising.gr, www.CSRnews.gr.