New online shop of Fokas Tyres by GENERATION Y

Generation Y – International eBusiness Experts designed and implemented Fokas Tyres new online store that has come to complement its network of physical stores and further strengthen its market share.

The primary goals of Fokas Tyres were:

• The increase of the brand awareness
•Product awareness increase
• Sales increase to its products

To achieve these goals, Generation Y activated professionals from 8 different Business Units.

For the implementation of the new online shop, #teamGY used 360 digital solutions like:

• Market Research to define the needs of the client
•Luxurious and easy to navigate UI/UX design
• Development powered by Generation NEXT custom e-commerce platform
• Business consultancy to achieve overall commercial goals

Visit the online shop here: https://www.fokas-tyres.gr/el

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