Alfa-Beta Vassilopoulos participated this year at KEM Franchise in Mec Paiania

More than 700 participants visited AB’s kiosk

AB Vassilopoulos participated this year at KEM Franchise in Mec Paiania, the most recognized institu tion regarding the franchise sector for the last 20 years, presenting “AB Food Market” and “AB Shop & Go”, the company’s successful franchise models. From March18 till March 21, more that 3,000 participants visited the exhibition center in order to learn about new trends and franchise models from the leading and upcoming companies in the industry. During the 4-day exhibition, 750 participants visited AB Vassilopoulos kiosk where experienced executives informed them about the company’s franchise models, two of the most flexible and competitive models in the market. The “AB Food Market” has been developed for the regional and tourist centers. It is suitable for basic shopping and provides a wide variety of high quality products at competitive prices. The “AB Shop & Go” stores are placed at major urban centres and they are ideal for everyday purchases, easy and fast, accompanied by the unique service of AB Vassilopoulos. For AB Vassilopoulos, the franchising model of expansion is a strategic target for the network’s healthy development and a reliable choice, as it offers a safe and competitive cooperative model for future partners in order to successfully meet the ever changing market conditions and achieve their goals.